About Media Craft Consulting
Our Vision
Media Craft Consulting was founded by Loren Edelstein, a media and content strategy expert with 30+ years of executive leadership. With deep roots in hospitality, meetings and events, Loren knows how to turn ideas into stories—and stories into impact. Whether you need a bold content strategy, media training that commands attention, or sharp writing that elevates your brand, we’ll craft the right solution—built to get results.